Earnings and payouts FAQ

Quick answers about money. For the full picture with a worked example, see How you earn.

The numbers in these answers are today's defaults. They may change; your Earnings page always shows the current values.

Earning#

Do I need to turn ads on to publish?#

No. Ads are your choice, per game. A game with ads off is published and played like any other; it just shows no ads and earns nothing.

How much do I earn?#

A share of the valid ad revenue your game makes: 50% by default. If your game's valid ads earn ₹1,000 in a month, you earn about ₹500 (adjusted by that month's reconciliation; see below).

How much does one ad view pay?#

It varies a lot: by country, by season, by ad type and by advertiser. Rewarded ads usually pay more than interstitials, and a banner view usually pays much less than either. All three earn you the same share. Twiddle Play can't promise a rate. Your Stats and Earnings pages show what your game actually made.

Can I switch ads on or off after my game is live?#

Yes, any time, in your game's Settings, without uploading a new version. Players get the change the next time they open the game. If you turn ads off, earnings already counted this month stay yours.

Do test ads in the preview or on my computer earn anything?#

No. Test ads are only for testing. Only real ads in the Twiddle Play app count.

Can I put my own ads, or another ad network, in my game?#

No. Only Twiddle Play's ads run, and only through the SDK. Games with other ad networks or trackers are rejected.

Why are my earnings lower than ads × average price?#

Because only valid ad views count. Views over the per-phone daily cap, views from phones that didn't install the game through the app, and anything that looks like fraud are left out. See What counts as fraud. Reconciliation can also lower (or raise) the month's amount.

Estimated, final, paid#

What does "estimated" mean?#

It's this month's number so far: your game's valid ad revenue × your share. It's recalculated every day as new ad views come in from phones (some phones send their data late, after they go back online). It can still go up or down.

What is reconciliation?#

The phones report what each ad earned, but the real amount is what Google pays Twiddle Play for the month. After a month ends, Twiddle Play enters the real amount. The ratio between the real amount and what phones reported is applied to every game's row for that month.

Example: phones reported ₹80,000 for the month and Google paid ₹72,000, so every row is multiplied by 0.9. Your ₹600 estimate becomes ₹540. Your row is then final.

When does a month become final?#

When Twiddle Play reconciles it, which happens after the month has ended. Until then, it stays estimated.

What does "voided" mean?#

That month's earnings for that game were cancelled, usually because the ad views were found to be fraud. A voided row is never paid. See What happens after a flag.

What does "paid" mean?#

The money was sent. The row shows when it was paid and the payment reference.

Getting paid#

When do I get paid?#

When all three are true:

1. The month is final (reconciled).
2. The hold is over: 30 days after the end of the month. March's earnings can be paid from 1 May.
3. Your matured, unpaid final earnings add up to at least ₹500, across all your games.

Why is there a hold?#

It gives time for late data and fraud checks before money leaves. Once paid, money can't be pulled back, so the hold protects the whole platform.

I earned less than the minimum. Do I lose it?#

No. It stays yours and waits. Each new month adds to it, and once your matured total reaches ₹500 everything is paid together.

How do I get paid?#

By UPI or bank transfer. Add your details in the Payout details section of your Earnings page: a UPI ID, or an account holder name, account number and IFSC code. You can add your PAN too. Your details must be on file before a payout can be made.

Is the payout automatic?#

The Twiddle Play team sends payouts and marks them paid with a payment reference. You'll see it on your Earnings page.

Which currency?#

Indian rupees (INR) by default. Amounts are shown in the platform's currency.

My earnings stopped. Why?#

Check these:

• Are your game's ads still on in Settings?
• Is the game still live? Unpublished and suspended games aren't played, so they earn nothing.
• Does your game still call the SDK? Check the SDK detected line on your latest version.
• Was the month voided? Look for voided on your Earnings page.

Can earnings be taken away after they're final?#

A final row can still be voided if fraud is found before it's paid. That's why there's a hold.

What happens to unpaid earnings if I'm banned?#

Payouts stop for banned builders, and their games are suspended. Builders are banned for serious or repeated fraud; see What counts as fraud.